"Popular" is a song by Canadian singer the Weeknd, American rapper Playboi Carti, and American singer Madonna. It was released on June 2, 2023, through XO and Republic Records, originally serving as the second single from The Idol, Vol. 1, the now scrapped soundtrack album to the Weeknd's HBO television series, The Idol. The song was later included on the 2024 deluxe edition of the Weeknd's greatest hits album The Highlights (2021). An R&B song, it was written by the Weeknd and Playboi Carti with producers Metro Boomin, Mike Dean, and Tommy Rush, alongside The Idol co-creator Sam Levinson, Michael Walker, and John Flippin.